Luther Varsity in Southern Africa

A Place of Academic and Professional Excellence

PURPOSE AND RATIONALE OF THE QUALIFICATION 

Purpose: 

The purpose of the Qualification is to develop the appropriate skills and knowledge required by a person for the establishment and development of a small to medium business venture, and address the economic, administrative and behavioural (psycho-social) barriers that contribute to success in starting and sustaining the venture. 

 

This qualification is intended for persons who wish to start, operate, manage and grow a new small to medium business venture. Students attempting this qualification will be equipped with a variety of technical, business managerial and personal skills and strategies to help them succeed in the creation and sustenance of a business. The successful student will develop a sound foundation for the application of these skills and knowledge to explore a diverse range of entrepreneurial opportunities. 

 

Recipients of this qualification will be able to: 

 

  • Demonstrate an ability to identify and create a new venture.
  • Demonstrate knowledge of interpersonal skills required in a business environment.
  • Demonstrate an understanding of basic economics within a market economy.
  • Manage a new venture by applying business principles and techniques.
  • Demonstrate an understanding of the role of leadership and management.

Rationale: 

 

This Qualification will meet the needs of the formal and in-formal Small, Micro and Medium Enterprise Sector by providing training standards against which entrepreneurs can be trained. This Qualification meets the needs of society by, primarily, providing persons who are able to apply the fairly complex knowledge and skills required to be an entrepreneur and thus contribute to the economic upliftment of themselves, their community and thereby the nation as a whole. Alternatively, this Qualification is also attractive to persons who have not received formal training in this Sector but who are already managing and/or are working as employees within an established Small, Micro and Medium Enterprise business. 

 

This Qualification contributes to an integrated National Qualifications Framework; provides for access, mobility and progression within the Small, Micro and Medium Enterprise Sector; enhances the quality of training for entrepreneurs; allows for the redress of past and contributes to the development of the student entrepreneurs. 

 

The majority of the students attempting this qualification are likely to be unemployed persons who, via a studentship, have been identified and selected as having the potential to create a new business venture. With this Qualification and the established of a Small, Micro and Medium Enterprise provides the student access to further learning opportunities at NQF Level 5 in Business Consulting Practice and Business Advising. 

LEARNING ASSUMED TO BE IN PLACE AND RECOGNITION OF PRIOR LEARNING 

  • It is assumed that the student has the following knowledge and skills:
  • Communication at NQF Level 3.
  • Mathematical Literacy at NQF Level 3.

Recognition of Prior Learning: 

 

This Qualification makes the Recognition of Prior Learning possible, if the student is able to demonstrate competence in the knowledge, skills, values and attitudes implicit in this Marketing Qualification. Recognition of Prior Learning will be done by means of an Integrated Assessment as mentioned in the previous paragraph. 

 

This Recognition of Prior Learning may allow: 

 

  • For accelerated access to further learning.
  • Gaining of credits towards a unit standard.
  • For full or partial recognition of the Qualification.

All recognition of Prior Learning is subject to quality assurance by the relevant accredited Education, Training, Quality, and Assurance Body and is conducted by a registered workplace assessor. Because the standards are only core and fundamental, these standards may have been acquired in a range of economic sectors and these will be recognized as appropriate. 

 

Access to the Qualification: 

 

There is an open access to this qualification, keeping in mind the “Learning Assumed to be in Place”. 

QUALIFICATION RULES 

The Qualification consists of a Fundamental, a Core and an Elective Component. 

To be awarded the Qualification students are required to obtain a minimum of 149 credits as detailed below. 

Fundamental Component: 

The Fundamental Component consists of Unit Standards in: 

  • Mathematical Literacy at NQF Level 4 to the value of 16 credits.
  • Communication at NQF Level 4 in a First South African Language to the value of 20 credits.
  • Communication in a Second South African Language at NQF Level 3 to the value of 20 credits.

It is compulsory therefore for students to do Communication in two different South African languages, one at NQF Level 4 and the other at NQF Level 3. 

All Unit Standards in the Fundamental Component are compulsory. 

 

Core Component: 

 

The Core Component consists of Unit Standards to the value of 82 credits all of which are compulsory. 

 

Elective Component: 

 

The Elective Component consists of individual unit standards from which the student must choose unit standards totalling a minimum of 11 credits. 

EXIT LEVEL OUTCOMES 

1. Demonstrate an ability to identify and create a new venture. 

2. Demonstrate knowledge of interpersonal skills required in a business environment. 

3. Demonstrate an understanding of basic economics within a market economy. 

4. Manage a new venture by applying business principles and techniques. 

5. Demonstrate an understanding of the role of leadership and management.

 

ID

UNIT STANDARD TITLE

NQF LEVEL

CREDITS

Core 

114600 

Apply innovative thinking to the development of a small business 

4

Core 

263455 

Apply the principles of costing and pricing to a business venture 

4

Core 

263356 

Demonstrate an understanding of an entrepreneurial profile 

4

Core 

263514 

Demonstrate an understanding of the function of the market mechanisms in a new venture 

4

Core 

120389 

Explain and apply the concept, principles and theories of motivation in a leadership context 

4

Core 

114584 

Finance a new venture 

4

Core 

263534 

Implement an action plan for a new venture 

4

Core 

263474 

Manage finances of a new venture 

4

Core 

114805 

Manage general administration 

4

Core 

13948 

Negotiate an agreement or deal in an authentic work situation 

4

Core 

263434 

Plan and manage production/operations in a new venture 

4

Core 

263456 

Plan strategically to improve new venture performance 

4

Core 

114592 

Produce business plans for a new venture 

4

Core 

114596 

Research the viability of new venture ideas/opportunities 

4

Core 

116394 

Implement and manage human resource and labour relations policies and acts 

5

Fundamental 

119472 

Accommodate audience and context needs in oral/signed communication 

3

Fundamental 

119457 

Interpret and use information from texts 

3

Fundamental 

119467 

Use language and communication in occupational learning programmes 

3

Fundamental 

119465 

Write/present/sign texts for a range of communicative contexts 

3

Fundamental 

9015 

Apply knowledge of statistics and probability to critically interrogate and effectively communicate findings on life related problems 

4

Fundamental 

119462 

Engage in sustained oral/signed communication and evaluate spoken/signed texts 

4

Fundamental 

119469 

Read/view, analyse and respond to a variety of texts 

4

Fundamental 

9016 

Represent analyse and calculate shape and motion in 2-and 3-dimensional space in different contexts 

4

Fundamental 

119471 

Use language and communication in occupational learning programmes 

4

Fundamental 

7468 

Use mathematics to investigate and monitor the financial aspects of personal, business, national and international issues 

4

Fundamental 

119459 

Write/present/sign for a wide range of contexts 

4

Elective 

119671 

Administer contracts for a selected new venture 

3

10 

Elective 

113836 

Apply basic computer technology 

3

11 

Elective 

13912 

Apply knowledge of self and team in order to develop a plan to enhance team performance 

3

Elective 

13915 

Demonstrate knowledge and understanding of HIV/AIDS in a workplace, and its effects on a business sub-sector, own organisation and a specific workplace 

3

Elective 

123258 

Foster and maintain customer relations 

3

10 

Elective 

243298 

Apply administrative skills and knowledge in a sport organisation 

4

11 

Elective 

120392 

Apply the concept and principles of knowledge management to leadership 

4

Elective 

243296 

Apply values and ethics to a sport organisation 

4

Elective 

242872 

Conduct international market research 

4

Elective 

243303 

Create, improvise and organize sport activities 

4

Elective 

13952 

Demonstrate basic understanding of the Primary labour legislation that impacts on a business unit 

4

Elective 

242655 

Demonstrate knowledge and application of ethical conduct in a business environment 

4

Elective 

13945 

Describe and apply the management of stock and fixed assets in a business unit 

4

Elective 

117156 

Interpret basic financial statements 

4

Elective 

243300 

Lead a community sport activity 

4

12 

Elective 

242819 

Motivate and Build a Team 

4

10 

Elective 

243293 

Promote sport activity in a community 

4

Elective 

114593 

Tender to secure business for a new venture 

4

Elective 

115857 

Explain marketing for SMMEs 

5

Source: South African Qualifications Authority (SAQA)

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